GOOGLE TAG MANAGER : ADD AND UPDATE TAGS ON YOUR WEBSITE

Google Tag Manager allows you to quickly and easily update

• Tags on your website (such as tracking and marketing optimization tags). You can add and update AdWords, Google Analytics, Floodlight, and non-Google tags from the Google Tag Manager user interface instead of editing site code. This reduces errors, frees you from having to involve a webmaster, and allows you to quickly deploy tags on your site.
• The configuration and flag values of mobile apps that you have created. Instead of rebuilding and deploying new binaries, you can use the Google Tag Manager interface to change configuration values (for example, timeout, ad position, game play dynamics) and turn on flag-enabled features in your mobile apps.

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Access Search Query Data For Your Sites in Google Analytics

SSL encryption on the web has been growing by leaps and bounds. As part of our commitment to provide a more secure online experience, today we announced that SSL Search on https://www.google.com will become the default experience for signed in users on google.com. This change will be rolling out over the next few weeks.

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Google Analytics Workshop at SMX West - Improve Your Online Marketing & Business using Google Analytics

Workshop on "Using Google Analytics to Improve Your Online Marketing & Business" will be conducted by Feras Alhlou, president and principal consultant of E-Nor, a Google Analytics Authorized Consultant on March 5, 2010. Read more...

Google Analytics Seminars in Australia

Google Analytics team will be conducting seminars in Australia. These seminars will include all the latest Google analytics features like Analytics intelligence, Custom alerts, annotations and more. There will be seperate days to include Google Website Optimizer days. You can learn how to conduct landing page tests to increase visitor engagement and conversions on your website. Read more...

How to exclude my internal Static IP address from Google Analytics Report?

Many of our own visits to our website may increase the visits and page views in Google Analytics report. We may want to exclude all the data's from our own visits.

Two ways are there to block these visits depending on the IP address. In this post I am going to explain the steps to exclude the static IP address. My next post will be explaining how to block the dynamic IP address.

Using a simple filter in Google Analytics report will help us to exclude our static IP address and block all our own visits. Read more...

AdWords & Analytics Sessions at SES Chicago

Next week on December 7th and 8th, you can catch presentations by the Google AdWords team at SES Chicago. They will be offering practical tips on how to quickly improve your search and display ads performance in the following sessions: Read more...

How to Track Pay Per Click Search Keywords and Bid Keywords using Google Analytics

Adwords Analysis report in Google Analytics by default displays the keyword term that you have used in our adwords campaign. When we are using Broad Match or Phrase Match keywords in our adwords campaign we will not be able to find out the exact keyword what our visitors have searched for to see our ads. Finding out the exact search keywords will help us to optimize our Google adwords campaign and achieve high ROI.

How to Track Pay Per Click Search Keywords and Bid Keywords using Google Analytics ? Read more...

Google Image Search: How to Track Google Image Search Keywords in Google Analytics?

Many of my client's websites were getting plenty of traffic from Google Image search. These visits from Google Image search is shown under Referring site and the keyword would be shown as 'not set'. These visits had brought sales or leads to the site. These clients need to know the keywords which was searched in Google image search and brought them sales or leads. Read more...

Search Engine Ranking - Track Keyword Rankings in Google using Google Analytics

Google analytics gives us lots of information like how many visits came to the site, Geographical location of the visits, source of the visits, medium of the visits etc. We can receive all this information by default once we create an account and use the code. There is much information which we can receive by using filters in Google Analytics.

To analyze the performance of the site and particularly the SEO efforts many of us needs to track the rankings of the keywords. Though manual tracking help us, it will be very difficult to know the keywords which are visible in search engines. It would be very helpful if we know the rankings of the keywords which brought traffic to the site. Read more...

How To Track Visits From Your Feeds in Google Analytics

I read a blog from Google An Integration With Feedburner where, it was said that FeedBurner has integrated with Google Analytics and we will be able to track the clicks from our Google FeedBurner account.

How the integration of FeedBurner and Google Analytics Works:

Its works on the same process of URL tagging in Campaign tracking. FeedBurner automatically inserts Google Analytics tracking codes into the URLs of your content. Automate tracking code gives more information such as the type of feed reading software or email. Read more...

Google Adwords Conversion Tracking : How do I set up Conversion Tracking code?

Adwords conversion tracking is a tool to measure your return-on-investment (ROI). It will help you to measure how good your Adwords ads and keywords. Conversion tracking can help you to make better decisions about what ads and keywords you invest in.

Now how to set it up to get the required data's? Read more...

How to track error 404 pages and broken links in Google Analytics

We had a series of posts on ‘Error 404 Page’. I thought of completing the series with a post on how to track error 404 pages and broken links in Google Analytics.

To track the error 404 pages in our site we will be using an advanced filter in Google analytics. Before we set up our advanced filter in Google analytics ensure Google analytics tracking code is present in the error page or you will not be able to track the required details. Make sure that title tags of error pages are consistent. For example in this case the title tag can be ‘Error 404 Page’. Read more...

How do I track 301 Redirect in Google Analytics?

My previous posts on Why 301 Redirect (Permanent Redirection) Is Important? and How to do 301 Redirect (Permanent Redirection)? explained about the importance of 301 redirection and the way to do 301 redirection in your site. Read more...